A transformational festival is more than a music festival, more than a group campout, and more than a social gathering, although it has many of the same components. What exactly distinguishes a transformational festival like Lucidity from a more mainstream festival like Coachella? It is the emphasis on transformation – both of the self, through rapid personal growth and self-realization, and of society, through a focus on sustainable living, community, education, and wellness. These are usually three to seven day events defined as “counterculture festivals that espouse a community-building ethic and a value system that celebrates life, personal growth, social responsibility, healthy living, and creative expression.”1
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